Archive for February, 2008

Are your online customers being served?

Just about any e-tailer or e-commerce business owner you ask will tell you that the customer is number one. But as surveys of online shoppers have shown (heck, just recall the last time you shopped online or ask the person in the next cube or your friends and neighbors), that's ... (more...)

Posted by: jennifer on February 26, 2008 in General | No Comments »

Does social networking really work? Plus, tip for creating a great pitch.

This Monday, February 11, I attended the Small Business Summit in NYC, which is remarkable on two levels: 1) that I, a confirmed introvert and hater of crowds, would pay money to attend such a thing and 2) that I (who hate cold weather -- and man was ... (more...)

Posted by: jennifer on February 14, 2008 in Advice | No Comments »

What’s a widget? And why should I care?

Nearly everywhere you look online lately there's a widget. Just go to Facebook or MySpace or any type of social site and you're bound to come across one. Indeed, according to Internet market researcher comScore, in November 2007 nearly 148 million U.S. Internet users had viewed a widget. But just because ... (more...)

Posted by: jennifer on February 8, 2008 in Advice, Tools | No Comments »