Archive for the ‘Tools’ Category
These days, if you really want to know what your customers are thinking (and where they are shopping), you need to connect with them online, on social media sites such as Facebook and Twitter.
Indeed, in today’s social media-driven world, having a Facebook page, a Twitter account, a LinkedIn profile, and ... (more...)
Posted by: jennifer on July 17, 2010 in Advice, CRM Articles, Ecommerce, General Business, Marketing Articles, Tools, Web Design Articles, customer service | 1 Comment »
Virtual servers can help you save money, space and make it much easier to recover applications and files when a crisis hits. Plus, they're less expensive and safer than you think.
Until recently, server virtualization was thought of as something that only larger companies -- with dozens or ... (more...)
Posted by: jennifer on April 6, 2010 in Advice, Data Storage, General Business, Tools | No Comments »
Adding search-engine optimized (SEO) video to your web- or e-commerce site can not only help you stand out from the crowd, it can increase traffic to your site and improve sales.
Indeed, according to studies conducted by Forrester Research, having an SEO video on your e-commerce site increases your ... (more...)
Posted by: jennifer on February 4, 2010 in Advice, Ecommerce, General Business, Marketing Articles, Tools, Web Design Articles | 1 Comment »
In mid-June, when computer maker Dell announced it had earned $3 million in revenue from using Twitter, a popular micro-blogging site, the Internet and blogosphere were all atwitter about the news. Finally, proof that social media had the potential to not only increase traffic but also sales. Though ... (more...)
Posted by: jennifer on July 6, 2009 in Advice, Ecommerce, Marketing Articles, Tools | 1 Comment »
Words -- choosing and using the right words to convey an idea, sell a product, or promote a concept -- are very important to me as a writer and marketing communications pro. But they should be important to every business owner, no matter the size of your business or marketing ... (more...)
Posted by: jennifer on January 2, 2009 in Advice, General, Marketing Articles, Tools | No Comments »
Like just about every online retailer trying to attract more online shoppers and generate more sales, Golfballs.com, which sells new, used and custom logo golf balls as well as golf clubs and golf apparel, lists its products on several comparison shopping engines and does its share of online ... (more...)
Posted by: jennifer on October 20, 2008 in Ecommerce, Marketing Articles, Tools | No Comments »
Ask anyone who does business on the Internet what the most valuable piece of real estate is and chances are they will say the first page of a Google search. "Being listed at the top of the results not only provides the greatest amount of traffic, it instills trust in ... (more...)
Posted by: jennifer on June 16, 2008 in Advice, Ecommerce, Marketing Articles, Tools | No Comments »
Nearly everywhere you look online lately there's a widget. Just go to Facebook or MySpace or any type of social site and you're bound to come across one. Indeed, according to Internet market researcher comScore, in November 2007 nearly 148 million U.S. Internet users had viewed a widget.
But just because ... (more...)
Posted by: jennifer on February 8, 2008 in Advice, Tools | 1 Comment »
Mac or Linux users, this post is not for you. However, if you are one of the approximately 75% of computer users worldwide who use Windows XP, it is likely that at some point in your computing life your machine will be compromised somehow by a virus, spyware, or some other ... (more...)
Posted by: jennifer on July 22, 2007 in Tools | No Comments »
Contemporary work life often puts collaborators in different cities, time zones, or even different countries. Try as we might to use email, IM, or other conventional means of sharing, when it comes to working on documents, spreadsheets or presentations, we all eventually reach a point where it would be a ... (more...)
Posted by: jennifer on May 10, 2007 in Tools | No Comments »
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